SIP, SAVOR, EXPLORE WITH SIPPS: THE WINE LOVERS TRAVEL APP
Curating the traveling experience with wine
UNDERSTANDING THE USER
This app caters to users/personas that are of a certain age, but open to traveling international as well as domestic. With this app the focus was both travel agent and traveller.
IDEATION
USER JOURNEY AND WIREFRAMES
Large movie poster with
text MOVIES
Artist teaser with trailer information
Homepage
Movie icon/poster with movie information
Movie Poster with movie information
Movie icon/poster with movie information
Full screen
TITLE OF THE CALLOUT BLOCK
RESOLUTION
Gathering feedback and exploring next steps to take this further.
REFLECTIONS
This project was entirely user-focused, keeping multiple user types in mind. Focusing on just one type of individual would have made the app less effective and frustrating to use.
While many see movies as a form of escapism, others rely on them for income or as a way to connect with family and friends.
By narrowing the focus to two specific user groups, I was able to create a richer, more meaningful experience.
NEXT STEPS
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Connect to theaters to purchase tickets, with the option to save them directly on your phone.
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Adding a streaming choice, to see trailers from streaming platforms ie Netflix, Hulu, AppleTV, Amazon and Disney+
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AI assisted choices, AI taking into consideration the types of movies the user goes to and suggests choices for the user.